Monday, December 7, 2009

great links

Here are two great links I found today:

"Guide to College Majors in Library science"
http://www.worldwidelearn.com/online-education-guide/arts-humanities/library-science-major.htm
-This website highlights some unconventional careers pursued by people with a library and information science degree. It also explains the library accreditation process and the unique standards that apply to librarians in schools.

This next article highlights library science as a up and coming career, a field with many available opportunities.

http://www.nytimes.com/2002/08/04/nyregion/librarians-in-demand-away-from-the-books.html?scp=1&sq=Librarians%20in%20Demand,%20Away%20From%20the%20Books%27%27%20&st=cse

People with the skills to program computers, manage databases, create websites, and write research papers are in high demand by businesses and government agencies. Many students were inspired by the tragedy of 9/11 to gain the skills to research and compact information to use in legal matters.

Responses to Guest Speakers

During my introduction to professional writing class, we listened to a few guest speakers who specialized in various areas of social media, publicity, and brand guiding. Below are introductions to each speaker and my initial reactions to their thoughts, experiences, and opinions.

-Reginald Ponder is a advertising and marketing professional who is currently focused on his career as a movie critic. Questions I asked him include:


What marketing techniques do you use specifically for the internet that you don't use in print work?

How does your marketing and advertising experience benefit your movie critic career?

What are some helpful hints for giving a successful sales presentation?

How does your degree in sociology give you an edge over other marketing executives?
What makes a film great?

Ponder did not have the time to answer all of my questions, however he did stress the benefits of understanding sociology when working in the advertising business. Sociology involves studying people's behaviors in specific community, which plays a roll in advertising to target audiences and brand guiding. Ponder also touched on the idea that understanding society and people allows him to critic the messages movies are sending about social justice and media in society.

-Lena West is a social media strategist who helps individuals and company to use social media, such as blogs, twitter, and facebook, to brand themselves and gain clientele

I found Lena to be the most interesting speaker thus far! As a speaker, Lena markets herself as a confident, powerful female executive who has the edge over big businesses in her overt compassion for the industry and dedication to her clients. She really inspired me to learn more about the popular social networks: whether or not I personally use them, I can better market myself in the industry if I am familiar with the technical processes and client markets behind these tools. Lena helped me to realize the many factors involved in freelance, including taxes and accounting. Most importantly, I really got a sense of how important it is to strive to become a leader in your field, both by going above and beyond expectations as well as surrounding yourself with the most qualified and dedicated experts in the market.

-Liz Henry is a writer, blogger, literary translator, and technology usability instructor. Liz writes about technology, feminism, disabilities, and the importance of blogging as a form of communication.
What interested me most involves Liz's struggles with copyright laws and translation. Henry convinced me to take the time to review copyright laws and focus on the laws that will appeal most to me as a writer and as a blogger. It is also important to understand the difficulties that occur when attempting to translate a work: who has the rights to this work? what country's copyright laws protect the work? How will it be distributed? What is the purpose for translation?
This concept also applies to the push for a free software movement, aiming to allow user's to access and modify various computer programs. This is ultimately a battle for control over the technology that is steadily consuming our lives. We are now entirely dependent on technology to run our schools, business, and forms of communication.

-Randall Rothenberg is the President and CEO of the interactive Advertising Bureau, also known as the iab. The IAB consists of more than 375 media and technology companies who compromise 86% of online advertisements in our country. These members have collective goals, which the hope to achieve through the use of such an union. IAB researches and recommends standards for interactive advertisement after completing research in the field. Rothenberg's experience with the rise of technology, liberal education, and writing for the New York Times makes him a unique individual capable of running such an agency. The IAB has six core objectives, the most prominent being an attempt to stop adverse legislation and regulation from the government. Rothenberg, like Liz Henry, believes that new laws are needed to govern rapidly growing technologies, but these laws should help, rather than hinder, these growing fields.

-Anaezl Modu is the founder of ReBrand™, a website with examples and studies of techniques for effective brand transformations. Anazi has an interesting background as an architecture and design graduate from Princeton and Harvard. Her company hopes to expose great ideas from small companies that lack the resources to adequately publicize their brilliance. She really emphasized how amazing it is than in twenty years, we have grown from computers the size of large rooms to computers that can fit in the palm of a hand! Everyone has the ability to run an entire company from one computer screen. This involves creatively, planning, marketing strategies, and perseverance. In order to succeed in this current business world, one needs to have at least a basic understanding of technology and a strong understanding of how to market oneself as a leader. Modu inspired me to really focus on the word choices used in my resume: words are very powerful and should be marked by action and individuality.

i enjoyed all of these speakers. While they each have a unique career and position about social media, all of these influences agree that in order to succeed, one must use technology to brand oneself as a capable leader

Wednesday, December 2, 2009

Drexel University's MS Program

Drexel University in Philadelphia houses another excellent graduate program for students wishing to pursue a master in library and information science. The information school, founded in 1892, is ranked 9th in the country for overall best program. The program is ranked 3rd in information systems specialties, 5th in medical librarianship, and 6th in digital librarianship specialties. Students have the option of completing their degree online or on campus. Drexel’s MS curriculum involves attaining 45 credits (15 courses) for a degree. 6 of the courses are set requirements (5 are taken at the outset of the program), and the other 27 credits come from nine elective courses. Students who qualify to receive credit for work experience may be exempt from some elective courses.
There are seven optional concentrations, including:
-archival studies: theory and practice of managing collections of papers and records
-competitive intelligence and knowledge management: knowledge and information in special libraries, organizational, and corporate environments
-digital libraries: a variety of topics involved in digital collections, services, and resources
-library and information services: professional skills and experience in a work setting
-school library media: k-12 library programs wishing to be certified in education
-youth services: public library careers, specific interest in becoming a children’s librarian
-healthcare informatics: library and information science applied to legal, medical, scientific and business settings

Completed applications should be mailed to:

College of Information Science and Technology
Drexel University
3141 Chestnut St.
Admission requires
-a 4 year bachelor’s degree
-average must be at least a 3.0 from the last 2 years of undergraduate work
-Two letters of recommendation
-GRE scores (applicants who have at least a 3.2 cumulative GPA may be eligible to gain admission without taking the GRE)
-completed credit for work form
-500 word essay with short and long term career goals (explain why your unique background will help you to pursue this plan successfully)
-updated resume
-$75 application fee (will be waived if you apply online or bring the application during a visit to campus)


The fall deadline for US students is September 1st and the Spring deadline is March 1st. The terms begin September 20th and the Spring Term begins March 28th. Drexel functions of trimesters, which makes the program dates a bit unusual when compared with most Universities.


For more information, please visit: http://www.ischool.drexel.edu/PS/GraduatePrograms